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Brooklyn Friends School
Brooklyn Friends School’s strategic plan addressed both near-term priorities and long-term growth, requiring a microsite that could evolve as the school’s needs changed.

A smooth transition
Brooklyn Friends School’s strategic plan addressed both near-term priorities and long-term growth, requiring a microsite that could evolve with changing needs, support progress reporting, and encourage community engagement. Early planning established a clear structure and content hierarchy to ensure flexibility over time.
Once the structure was defined, the visual system was refined to reflect the school’s character while creating a seamless transition between the main site and the microsite.


Typography, subtle animation, and rich photography created a dynamic, visually engaging experience.








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